Grow beyond launch by pitching the value of the product/service to all stakeholders, gaining traction, scaling technology, employing effective product marketing, continuously developing and maintaining user feedback, and learning how to estimate market value after release.
Pitching Make all the stakeholders -- such as the investors, C-suite executives, programmers, designers and developers -- see the value of the product/service.
Managing Stakeholders Communicate with stakeholders persuasively in order to secure a buy-in for the company's concept or idea.
Gain Traction Study and apply various techniques that will massively increase the users of the product/service.
Scaling Technology Thoroughly monitor the progress of the product/service and learn how improve and maintain functionality as the number of users increase.
Product Marketing Clearly convey the features and benefits of the product/service via marketing channels that would most effectively reach target customers.
Continuous Feedback Continuously grow and maintain user feedback channels to further understand evolving customer needs and goals.
Valuations Learn and understand how to estimate the market value of the product/service computed after its release.